Analyzing the importing beef quota, determined by China over various countries before January 3rd, in light of Trump's attack on Venezuela, is one thing. It's another to understand it as simply tariff exercise in the Chinese market, where per capita beef consumption is less than 5 kg per capta/year, compared to Brazil’s market, of 25 kg per capita/year, for instance. Certainly, Brazil, a strategic supplier with the potential to meet an obviously growing demand in the coming years, would find negotiation formulas to address the issue.

The United States is the biggest competitor for Brazilian Agribusiness. However, under the "Trump way of negotiating," which places the Food System at the center of geopolitical warfare, evidence suggests that, under this approach, Brazilian Agribusiness sells more and gains more receptive opening markets than under other governing and negotiating "styles" from our biggest competitor, the USA.

Estou no Panamá a convite da Agroceres PIC no seminário executivo LATAM 2025. Executivos do agro de 15 países, incluindo Estados Unidos, debatem o cenário global; a inteligência artificial aplicada; o poder da comunicação e a preparação para o futuro.

No Agroconsciente desta sexta-feira (23) conversei com Joanita Maestri Karoleski, presidente do Fundo JBS pela Amazônia, criado em setembro do ano passado, que teve início com uma captação de R$ 250 milhões que serão investidos inicialmente em seis projetos, três de cadeias e três estruturantes.